On-page and SERP
Image Alt Text Checker
List every image in a page and find the ones with missing, empty or weak alt text.
Runs in your browser; nothing is uploaded. · Free, no account · 2 min
Importing a saved run into your account is coming soon. Until then, your last runs stay in this browser only, and you can download your files.
How to use
- Copy the page source, or the rendered HTML from your browser's inspector, and paste it.
- Run the check.
- Read the findings, each marked with the image it concerns, then the table of every image.
- Fix the alt text in your templates and copy the CSV for the content team.
What it checks and how it works
The tool parses the pasted HTML and reads each img element. It flags an image with no alt attribute; an alt that holds only spaces; an empty alt on an image that sits alone inside a link or button, which leaves the link without a name; alt text that is a file name or a camera name such as IMG_2041; alt text that starts with words like image, icon or picture; and alt text over 100 characters.
The rules come from the W3C WAI alt decision tree and tips. An empty alt is correct for a decorative image, and words like image of are superfluous because screen readers already announce an image. The 100-character filter is a Screaming Frog default, not a W3C or Google limit, and W3C asks for the most concise description possible. Google's image guidance asks for useful, descriptive alt text. The tool also counts images with no width and height, a page-speed point from web.dev and not an alt-text rule.
Limits: it cannot judge whether alt text is accurate for its picture. That needs a person looking at the image. Only the HTML you paste is read.
Sources
- W3C WAI Images Tutorial: An alt Decision Tree opened 29 Oct 2026
- W3C WAI Images Tutorial: Tips and Tricks opened 29 Oct 2026
- Google Search Central: Google Images SEO best practices opened 29 Oct 2026
- web.dev: Optimize Cumulative Layout Shift opened 29 Oct 2026
- Screaming Frog SEO Spider user guide: Configuration (default length filters) opened 29 Oct 2026
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Questions
About this tool
For a purely decorative image, the W3C decision tree says to use an empty alt so screen readers skip it. It is wrong when the image is the whole content of a link.
W3C asks for the most concise description that does the job. The 100-character flag is a Screaming Frog default, not a rule from W3C or Google.
Google's image guidance says to use descriptive alt text, and it also serves people who use screen readers. The tool does not claim a ranking effect.
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